Agency Model for Car Sales: What Manufacturers Are Proposing

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Agency Model for Car Sales: What Manufacturers Are Proposing Bottom Line Up Front The agency model for car sales flips your entire revenue structure — you’ll collect fixed commissions per unit instead of negotiating margins, while manufacturers control pricing directly. Smart dealers are preparing now by shifting focus to service absorption, F&I penetration, and customer … Read more

Car Subscription Models: Opportunity or Threat for Dealers

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Car Subscription Models: Opportunity or Threat for Dealers Bottom Line Up Front Car subscription model dealership programs aren’t replacing traditional retail — they’re creating a new profit center that smart dealers are using to capture younger buyers, reduce inventory risk, and generate predictable monthly revenue streams. The key is treating subscriptions as an extension of … Read more

Marketing EVs at Your Dealership: Attracting Electric Buyers

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Marketing EVs at Your Dealership: Attracting Electric Buyers Bottom Line Up Front Marketing EVs dealership operations need a fundamentally different approach because electric buyers research differently, have unique objections, and require education-first selling. The stores winning this segment are treating EV marketing like a separate vertical with dedicated processes, specialized training, and data-driven follow-up that … Read more

Handling EV Objections: Answers to Customer Hesitations

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Handling EV Objections: Answers to Customer Hesitations Bottom Line Up Front Your sales team is hemorrhaging EV deals because they’re handling objections like it’s still 2015. Top-performing stores turn EV objections into trust-building opportunities that actually increase front-end gross and close rates. The stores that master EV objection handling now will dominate the next decade … Read more

EV Incentive Knowledge: Helping Customers Navigate Credits

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EV Incentive Knowledge: Helping Customers Navigate Credits Bottom Line Up Front: Your sales team’s understanding of EV incentives directly impacts front-end gross and closing rates on electric inventory. Stores that master the credit landscape are converting 15-20% more EV prospects while maintaining healthier grosses than competitors who treat incentives as an afterthought. Market Context Your … Read more

Internet Sales Manager Best Practices: Managing Digital Leads

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Internet Sales Manager Best Practices: Managing Digital Leads Bottom Line Up Front Your Internet sales manager best practices determine whether digital leads become profitable deals or expensive ghosts in your CRM. Top-quartile stores convert internet leads at double the industry average by treating digital shoppers as pre-qualified buyers, not cold prospects, and structuring their ISM … Read more

Walk-Around Presentation: How to Present a Car That Sells

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Walk-Around Presentation: How to Present a Car That Sells Your walk-around presentation car sales process determines whether a qualified prospect drives off the lot or shops your competitor down the street. The difference between top-quartile stores and the rest isn’t inventory, location, or pricing — it’s how effectively your salespeople demonstrate value during those critical … Read more

How to Sell Cars in a Slow Market: Strategies for Tough Times

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How to Sell Cars in a Slow Market: Strategies for Tough Times Bottom Line Up Front When your ups are down and lots are full, the difference between profitable stores and struggling ones comes down to process discipline and customer retention strategy. Top-quartile dealers in slow markets focus on maximizing every opportunity rather than chasing … Read more

Selling to Women Car Buyers: Respectful Approach That Wins

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Selling to Women Car Buyers: Respectful Approach That Wins Bottom Line Up Front Women influence over 80% of automotive purchasing decisions, yet most stores still operate with outdated sales approaches that leave gross and volume on the table. Dealerships that adapt their sales process to respect women buyers’ research-driven, relationship-focused purchasing style see 15-20% higher … Read more

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